THE PROGRAM OVERVIEW
​Professionalize your sales process
The Up2B Sales Booster is a fully digital, two-day accelerator program for B2B tech-startups. In short keynotes our sales experts will guide you through the most important topics in B2B sales. On top of that, each day features several 75 minute one-on-one mentoring sessions with one of our sales coaches.
We know how busy the life of a founder is, so we decided to keep the program short and crisp! All sessions will be digital, so you can participate from anywhere. Furthermore the program is free of charge. All we ask of you is to be fully present and focused. Please make sure that at least one of you is present during all sessions. A no-show for any of the sessions is an exclusion criteria.
YOUR BENEFITS
What Up2B Sales Booster offers you
Meet experts from the field of B2B sales
Train with our sales coaches and close more deals in the future
Boost your startups growth by improving your sales processes
Agenda
Day 1 (17.11.2025)
9:00 a.m. - 12:00 p.m.
Input Session:
- How to master Coldcalling
- B2B Leadgeneration and Outbound
- Key Account Sales: how to sell the big tickets
- Sales from a founders perspective
1:00 p.m. - 6:00 p.m.
- one-on-one mentoring
Day 2 (18.11.2025)
9:00 a.m. - 3:30 p.m.
- one-on-one mentoring
Each start-up receives two individual mentoring sessions of 60 minutes each, which take place within the time frame of the one-on-one mentoring.
THE MODALITIES
Acquire more leads and close more deals
You should apply if...
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You are a tech-oriented-startup
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Your business is B2B-focused
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You have a product that can be sold
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Your goal is to improve your sales structures and processes
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Your company is not older than 5 years​
We prefer startups from BaWü but not mandatory
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What to expect?
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Hands-on advice, best practices and one-on-one coaching sessions that will boost your startups future growth
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Focus sessions on selected topics from our B2B sales experts
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Individual one-on-one coaching with our sales coaches
Program period
Bootcamp: 17th - 18th of November 2025
Masterclass: Bootcamp only!
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The Bootcamp includes 3 hours of input sessions on the first day and 2 hours of 1-on-1 mentoring with a sales expert, scheduled either on day 1 or day 2.
Masterclass will be a 4-week mentoring with one sales expert guiding you through the setup of an end-to-end autmated sales process. You will work on your tasks and have once a week mentoring for open questions.
Program location
Online only. All activities will take place as a virtual format via Zoom.
Program costs
Since Up2B is funded by Startup BW and Baden-Württemberg Ministry of Economics, Labour and Tourism, the participation is free including food and beverages during the program on site. Please note though that we don’t cover any transport or accommodation costs.
THE MENTORS
The mentors & experts you will meet
Lily Mizani
Sales Expert & founder
Heartcoresales
FAQ
Frequently asked about Up2B Sales Booster
TESTIMONIALS
What the participants say about Sales Booster
Get in touch!
Anna is your contact person for Up2B Sales Booster. If you have questions about the program, please don't hesitate to contact her. For further information, please also chceck our FAQs.
